Articles

Operational Intelligence – For the Edge you Need

Modern businesses are constantly evolving in order to keep up with the ever changing market conditions and demands. They are also becoming increasingly complex and digitised. As a result of this, the way business outcomes are managed and evaluated also need to change. This is where operational intelligence comes in.

What is operational intelligence, and what is it good for?

Operational intelligence can be defined as the process of analysing large volumes of data, mostly machine-generated, to yield in-depth insights and actionable information about how a business is run in real-time. Proper implementation and utilisation of operational intelligence can significantly improve an organisation’s efficiency and productivity, highlight new business opportunities and open new revenue streams, and help mitigate risks and stay competitive in the current market.

How does operational intelligence make all these feats possible?

To answer this question, we must first understand what machine data is. In simplified terms, machine data is the digital information generated by software and hardware activity without active human intervention. This includes data like operating system logs, GPS data, call logs, clickstream logs, web page requests, and more.

The information gleaned from the analysis of machine data allows for a better comprehension of how businesses operate, and where inefficiencies and opportunities lie. It also gives the organisation more visibility into how customers behave, and what their preferences may be. Operational intelligence collates information from multiple sources to detect patterns that may be of significance. It makes use of both, real-time information as well as historical data, enabling easier identification of patterns and points of interest, and ultimately more informed and effective decisions. Faster identification of significant events allows for creation of flexible solutions and facilitates rapid implementation.

Why has operational intelligence become relevant?

Owing to a large number of processes being automated and ever deepening integration of machines and systems in all aspects of our lives, the amount of machine data generated has been increasing exponentially. Machine data has now become an integral part of big data. As the volume of machine data increases, so does its value, and businesses have realised this. With the implementation of operational intelligence, organisations now make use of this massive reserve of information that is being generated, but was previously ignored or discarded. It offers significant and tangible benefits to the enterprise at minimal cost and restructuring.

The implementation of operational intelligence is a logical step in the progression of a business, and it has proved massively useful when properly applied. Owing to its success, more and more organisations have begun to recognise its value, and are working towards implementing technologies that would help them leverage operational. As a tool that’s fast gaining ground, it would soon change businesses everywhere for the better.